About Us

About us

Our Values


Customer Centricity




Solution Orientation


Cultural Awareness



Founding Partners


Sandro Desideri

Sandro is a former GE executive with 25 years technical, sales, commercial and operations management expertise in delivering projects to utilities, structuring big deals, managing channels, introducing innovation and championing customers, OEM's and EPC's values in the energy sector worldwide; 20 years of experience in Asia in the energy, oil & gas, biotechnology , environmental, smart grid and smart city sector; 24 years of leadership, coaching and training experiences in general electric. Led 2 start-ups to commercialization and former head of Green Tech cluster in Hong Kong Science & Technology Park, where he propelled innovation within HK ecosystem.


Leon Bruggeman

Leon is a global entrepreneur with over 26 years combined experience in sourcing, manufacturing and high-level sales & marketing positions early in his career then later as founder/owner of several consumer goods companies based in USA and APAC region. He is a seasoned networker, an expert negotiator with a global view while recognizing local nuances and being adaptive to different environments & cultures




Alfred Buchner

Experienced Business Leader with 20+ years of expertise in leading multiple Organizational Change & Re-structuring Programs. With Leadership roles in Sales, Service, Supply Chain and Manufacturing operations, he also shaped tailor-made sales strategies for emerging & established markets of Asia in direct sales or via local channel partners for GE’s gas engine business. Alfred has worked for corporations of all sizes in a diverse range of Industries, including small business owners; mid-size entities (private factories, shopping malls etc..); large MNCs and Public Utilities/ Municipalities.

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Ottavio Gori

Ottavio has been based in Singapore since August 1997, after living in Europe and Middle East for 30 years. After a significant experience in banking, covering corporate banking, trade finance and Correspondent banking, he spent the last 14 years supporting European companies in several of their corporate activities, from structuring their business in all its aspects, to developing their sales and distribution network in Asia Pacific. As a business development consultant, he was involved in a number of sectors, from process engineering, to consumable goods, design products, software solutions and MICE. In all his projects, the approach has always been characterized by a strong hands-on style, introducing a ‘start-up’ spirit within business development teams.

Ottavio has been and behind several ventures, mainly in the alternative energy and F&B sectors, taking an operational role in all of them in the start-up stage.


Ron Cuthbertson

Mr. Cuthbertson is EVP, President Global Operations at NextWorth Solutions, an industry leading solutions provider in the e-Recommerce and after-market management of telephony and consumer electronics products. He is also President of Protea Solutions Group, a boutique third-party logistics, distribution and services company providing specialized services to the CE and Telecom industries in North America. Cuthbertson is also an independent Management Consultant and Executive Coach to the Retail and Consumer Packaged Goods (CPG) sectors in North America, specializing in strategic business development, M&A and global supply-chains. Prior to this Cuthbertson was Practice Leader for Retail & CPG - North America, at the Alexander Proudfoot company. Alexander Proudfoot is a premiere international consulting firm specializing in operational and executional excellence.  

Before Proudfoot, Cuthbertson was the President and CEO of The Source (Bell) Electronics, he was also the CEO of SeaLink Sourcing Group (Hong Kong) Ltd, a wholly owned subsidiary of The Source. Prior to Bell Canada’s acquisition of The Source, Cuthbertson was President and CEO of The Source by Circuit City (InterTAN). Previous to The Source he worked at Circuit City Stores Inc. (U.S) as CEO of Circuit City Global Sourcing Inc. (Hong Kong) and as Chief Supply Chain Officer, also the co-chair of the M&A committee.

Prior to joining Circuit City he was at Best Buy Co. (U.S.) and served in numerous roles including leading international expansion into Canada and China. A leader in BBY’s acquisition of Future Shop, he held the role of EVP Merchandising, Marketing and Supply Chain at Best Buy Canada, where he led the post-acquisition integration. Mr. Cuthbertson also served in various management positions at Sears Canada Inc, then division of Sears, Roebuck & Co., a retailer of home merchandise, apparel and automotive products and related services.

Mr. Cuthbertson holds a Masters Degree in International Strategy, Operations and Economics from Edinburgh Napier University.


A tenacious, enthusiastic and highly competent Senior Director.

Dynamic and focused with an enviable mechanical engineering and technical support background, extensive testing and commissioning, project management and operations experience gained within the oil and gas and energy sectors worldwide in over 30 years.

Commercially astute with sound operational knowledge of most functional areas, he actively seeks to transform processes, integrate new technology and explore business development opportunities, devising robust strategies and infrastructures and anticipating changing goals to maximise performance and grow revenues.

Possessing an exceptional level of integrity and judgement, he brings structure to high pressured and crisis situations. Attila have an impressive track record of success in managing large-scale multi-million dollars offshore and onshore projects across countries worldwide. He always strives for excellence, ensuring all tasks are completed safely and to the highest standards in often extremely adverse conditions.

Committed to strong partnerships and alliances Attila has built up a considerable network of contacts and he is highly skilled at managing needs and expectations across all levels and cultures, influencing decision-making and securing buy-in to move forward. Capable to lead from the front and enjoy nurturing, guiding and energising multi-disciplined teams towards stringent targets and goals, inspiring trust and confidence and creating a collaborative and high-performance environment.



Finance and International Relations specialist with over 20 years of experience in high government, diplomatic service and international business in Asia, Europe and the Middle East. On the course of his career he has negotiated international cooperation agreements, coordinated the organisation of international events for public and private entities, and assist hundreds of companies in their efforts to explore and open new markets in South East Asia, Japan, the Middle East and some Latin American countries.

Work experience:

  • Colombian Trade Promotion Board (Procolombia): International Market Intelligence Office for Asia.
  • Ministry of Foreign Affairs of Colombia – Asia Division: Project Officer of the Colombian Committee of the Pacific Economic Cooperation Council (PECC).
  • Office of the President of the Republic of Colombia - Chief Advisor for International Affairs.
  • Consul of the Republic of Colombia to Singapore
  • First Secretary and Chargé d'Affaires at the Embassy of Colombia in Tokyo, Japan.
  • Executive Director of G&B Asia – Japan in Tokyo.
  • Executive Director of G&B Asia – Middle East in Dubai
  • Partner and CEO of ORIENS International Business Consulting in Dubai.



Simon yim

Simon was trained as a solicitor in the UK. After spending 8 years in private practice and working as legal counsel for the Mitsubishi Bank and China Light & Power in Hong Kong, Simon began a career in M&A in the Asia Region. From 1997 to 2007, he led Asia M&A for Southern Energy and subsequently GE Infrastructure (energy, oil & gas, aircraft engines, rail and water technologies). From 2007 up to 2014, Simon was in various private equity leadership roles. He was China Partner of The Longreach Group and Managing Director of Lloyds Development Capital. During his career, Simon was instrumental in bringing investments of circa. USD3B to Asia. Simon is now advising multinationals coming into China and major Chinese companies seeking outbound international investments. Simon is an advisor of Actis Private Equity in the UK and Cukierman & Co. in Israel.



Keith has 20+ years of experience in all aspects of corporate identity, and branded communication coupled with Project & Design management throughout the Asia Pacific region. He has set up his own companies before and has also worked for organizations as diverse as Walt Disney Imagineering and The Venetian Macau as well as being a specialist consultant for a wide variety of agencies and other design consultants. These have been roles/projects ranging from strategic planning, client management through to implementation and change management in the branding realm. He brings to Link4Success a strong capability in assessing client direction and planning practical outcomes, blending strategic thinking with conceptual development and technical knowledge to achieve targeted, ethical delivery that help to successfully transform organizations.

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